Although the early 2000’s wasn’t that long ago, this is the aesthetic we grew up with. These are the athletic pieces our moms, aunts, older sisters, and that cool older babysitter would wear. The people we subconsciously looked up to. 

It’s no secret lululemon has been on its decline, even for the SEC girls. The athleisure industry has been booming, along with the wellness industry. Companies like Lululemon and Alo, have some serious competition.